Mary Kitchen Hash

You’ve Got the Brunchies

How do you make a nostalgic breakfast item like Mary Kitchen Hash a relevant part of today’s brunching scene? We tapped into the resurgence of brunch as a weekend occasion by giving the craving for it a name and a vision. We took viewers on a fantastical journey through time, space, and taste to visualize the desire for Mary Kitchen Hash as the only way to satisfy the brunchies. Blending archival footage with modern food photography, we captured the brand’s nostalgic past and brought it to new life in the present for a craving that spans generations. Because the simple taste of meat and potatoes never gets old.

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SPAM: Sizzle. Pork. And. Mmm.

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Hormel COMPLEATS: Fast as Beep